37 min listen
Episode 246: Do You Have a Competitive Edge?
Episode 246: Do You Have a Competitive Edge?
ratings:
Length:
24 minutes
Released:
Apr 26, 2022
Format:
Podcast episode
Description
You don’t know when it started, but you’re pretty sure you’ve reached a point in your business where you’ve stopped growing. Much like that ill-fated folk duo you started in college, you’re going through the motions, but you’re stuck running on fumes (and not the kind your audience reeks of). If you need to gain an edge, which approach do you think is more effective: being Simon or being Garfunkel?
Whether you’re a folk musician or a B2B Executive, you’ll never get ahead by being second-best. That’s why today I’m speaking with Jose Palomino, Founder and CEO of Value Prop Interactive and host of The Revenue Throughput Podcast, to find out how to hone the competitive edge you need to cut through your rivals and win consistently.
In this episode, we discuss:
What a competitive edge is and why it matters
Why many companies already have an edge they’re unaware of
Why you need to really know how your customers think today (and not 15 years ago)
Now that you know how to hone your business’s competitive edge, are you ready to learn how to use data to prevent revenue leaks in your business or build trust and confidence with your content strategy? Check out the full list of episodes: The B2B Revenue Executive Experience.
Listening on a desktop & can’t see the links? Just search for B2B Revenue Executive Experience in your favorite podcast player.
Whether you’re a folk musician or a B2B Executive, you’ll never get ahead by being second-best. That’s why today I’m speaking with Jose Palomino, Founder and CEO of Value Prop Interactive and host of The Revenue Throughput Podcast, to find out how to hone the competitive edge you need to cut through your rivals and win consistently.
In this episode, we discuss:
What a competitive edge is and why it matters
Why many companies already have an edge they’re unaware of
Why you need to really know how your customers think today (and not 15 years ago)
Now that you know how to hone your business’s competitive edge, are you ready to learn how to use data to prevent revenue leaks in your business or build trust and confidence with your content strategy? Check out the full list of episodes: The B2B Revenue Executive Experience.
Listening on a desktop & can’t see the links? Just search for B2B Revenue Executive Experience in your favorite podcast player.
Released:
Apr 26, 2022
Format:
Podcast episode
Titles in the series (100)
Brian Turner on Why Revenue Should Be Used as a Trailing (Although Critical) Indicator of Business Health: “Revenue should not be your leading indicator.” Come again? That’s the claim made by Brian Turner, General Manager with Slalom. Brian says that while revenue is absolutely a critical indicator of the health of your business, you run into problems when you make it the leading indicator. You solution your rate and structure around a dollar, and you can backend the most important part of the solution—the value you bring to the client. Find a breakdown of this episode here. by The B2B Revenue Executive Experience