47 min listen
Episode 200: How to Personalize at Scale Without Losing Velocity w/ Sarah Hicks
Episode 200: How to Personalize at Scale Without Losing Velocity w/ Sarah Hicks
ratings:
Length:
24 minutes
Released:
Apr 6, 2021
Format:
Podcast episode
Description
You get a sales email — it’s clearly a template targeting anyone 18-75 with a pulse with your name pasted the top. Like any sane person, you delete it and forget about it.
So, why are you still sending the same impersonal emails to your prospects?
In this episode, Sarah Hicks, SDR Manager at Predictable Revenue and host of the Predictable Revenue Podcast, explains the strategies you can implement to achieve personalization at scale without sacrificing velocity.
We discuss:
How templates can, counterintuitively, help you personalize
How to tailor your outreach for different channels
What you’re doing wrong on LinkedIn
Now that you know the secrets to personalizing at scale, are you ready to dive into how AI is revolutionizing content marketing or how to get the most out of your CRM? Check out the full list of episodes: The B2B Revenue Executive Experience.”
So, why are you still sending the same impersonal emails to your prospects?
In this episode, Sarah Hicks, SDR Manager at Predictable Revenue and host of the Predictable Revenue Podcast, explains the strategies you can implement to achieve personalization at scale without sacrificing velocity.
We discuss:
How templates can, counterintuitively, help you personalize
How to tailor your outreach for different channels
What you’re doing wrong on LinkedIn
Now that you know the secrets to personalizing at scale, are you ready to dive into how AI is revolutionizing content marketing or how to get the most out of your CRM? Check out the full list of episodes: The B2B Revenue Executive Experience.”
Released:
Apr 6, 2021
Format:
Podcast episode
Titles in the series (100)
Jiri Marousek on How Building a Capable Internal Team Equals More Revenue: You’ve seen plenty of companies focused on pushing sales organizations hard to generate more revenue. There’s often a focus inside companies to get more out of the salespeople they have. This is a viable plan of attack, but it’s not the only one. Over the last five years, we’ve seen an increase in marketing and services agencies, and they aren’t cheap—even if the services they provide are seen as critical. So today, we want to talk about how building that internal capability is not only worth the investment: it can also increase revenue. To do that, we’re talking to Jiri Marousek, Chief Marketing Officer at the AOPA (Aircraft Owners and Pilots Association). Find a breakdown of this episode here. by The B2B Revenue Executive Experience