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Learning and Growing as a Marketing Leader

Learning and Growing as a Marketing Leader

FromDemand Gen U


Learning and Growing as a Marketing Leader

FromDemand Gen U

ratings:
Length:
43 minutes
Released:
Dec 27, 2022
Format:
Podcast episode

Description

It’s no secret…being a marketing leader can be hard. No matter what study you’re looking at, it feels like the average job tenure for marketing leaders gets shorter and shorter by the month.Mark Huber, Head of Brand & Product Marketing and Jason Widup, VP of Marketing at Metadata, get vulnerable on this episode of Demand Gen U, as Mark asks Jason about everything that comes with being a marketing leader and invites him to share the challenges he has faced through his career.Find out:How Jason has grown as a marketing leaderThe benefits of building strong relationships in marketing teamsHow to take feedback as a marketing leader0:00 – 1:00 – Introduction 1:00 – 2:25 – Cause for celebration!2:25 – 3:30 – Learning and growing as a marketing leader3:30 – 6:01 – What is the job of a marketing leader (besides brewing kombucha…)?6:01 – 8:00 – How has Jason’s definition of a marketing leader changed?8:00 – 12:29 – Championing team building and morale12:29 – 16:25 – Why is it so hard being a marketing leader?16:25 – 18:15 – Some dangers of closeness at work18:15 – 29:39 – Giving and receiving feedback29:39 – 35:39 – Importance of team morale35:39 – 41:08 – Looking after your team in your marketing plans 41:08 – 42:34 – Outro
Released:
Dec 27, 2022
Format:
Podcast episode

Titles in the series (65)

Demand Gen U goes deep on one topic to bring you actionable, no fluff B2B marketing lessons we've learned along the way. In each episode, the Metadata team shares their successes (and failures), plus teach you what they’re doing to drive results. Get practical frameworks, tactics, and ideas you can immediately apply in your role.