29 min listen
16 - All About Paid Social
16 - All About Paid Social
ratings:
Length:
47 minutes
Released:
Feb 22, 2022
Format:
Podcast episode
Description
Blake Strozyk (Performance Marketing Manager @ Refine Labs) and Matthew Sciannella (Thinker & Strategy Director @ Gorilla 76) hosted an episode solely on paid social. They dove into the following topics:
How to build your paid social foundation,
Setting strategy,
Getting executive alignment,
Which platforms to use and for which purposes,
Targeting and building audiences,
Going through tactical campaigns,
What content to run,
How to measure performance, and
How to assign attribution to all of it
How to build your paid social foundation,
Setting strategy,
Getting executive alignment,
Which platforms to use and for which purposes,
Targeting and building audiences,
Going through tactical campaigns,
What content to run,
How to measure performance, and
How to assign attribution to all of it
Released:
Feb 22, 2022
Format:
Podcast episode
Titles in the series (100)
8 - How and Why You Need to be Talking to Customers by Stacking Growth | The B2B Go-to-Market Podcast