Starting a podcast can work wonders for your marketing endeavors…and your company as a whole. However, it’s important to get things right.In this Demand Gen U episode, Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, look at the most useful lessons they’ve learned since the podcast kicked off. This episode is packed with takeaways for you and your company if you’re keen to set up a podcast. This is the second episode in a two-part series, so check out part one while you’re at it!Find out:How setting goals helpsWhy you should track your popular episodesHow consistency can turn you into a proFor more tips on getting your podcast started, tune in to the full show.00:00 – 00:28 – Intro 00:28 – 03:16 – Why you should track your popular episodes03:16 – 06:35 – Should you strive for perfection?06:35 – 08:21 – The benefits of experimentation08:21 – 10:26 – Have trust in your own progression behind the mic10:26 – 13:38 – Hit what your audience cares about13:38 – 16:29 – Getting the word out16:29 – 20:53 – Keep your goals realistic20:53 – 24:47 – Have a mission for your show24:47 – 26:17 – Is it OK to repeat ideas?26:17 – 29:47 – Just have fun and be yourself! 29:47 – 31:11 – Outro