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Ep. 15 - Avoid the Churn: Customer Success and Marketing Alignment Metrics

Ep. 15 - Avoid the Churn: Customer Success and Marketing Alignment Metrics

FromRevOps Podcast


Ep. 15 - Avoid the Churn: Customer Success and Marketing Alignment Metrics

FromRevOps Podcast

ratings:
Length:
43 minutes
Released:
Oct 13, 2021
Format:
Podcast episode

Description

Today we continue our deep-dive into what Jordan calls RevOps 201. Last week we spoke about the key metrics to align SDR and marketing functions. On this episode we take it a step further by getting into how you keep customers happy (and reduce churn) with customer success and marketing alignment metrics. First and foremost we talk about adoption, but that’s just the tip of the iceberg. There’s so much more. Don’t miss this one. 

Follow the Hosts on LinkedIn:
Jordan Henderson (Director of Revenue Operations)
Brandon Redlinger (Sr. Director of Product Marketing)
Jonathan Stevens (Sr. Marketing Operations & Automation Manager)

Sponsored by:
ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com

Explore the ringDNA Podcast Universe:
Sales Enablement Podcast
Selling with Purpose Podcast
RevOps Podcast
Released:
Oct 13, 2021
Format:
Podcast episode

Titles in the series (94)

Are you curious about the future of sales and hyper-growth companies? Join hosts Howard Brown (Founder & CEO, Revenue.io) and Alastair Woolcock (Chief Strategy Officer, Revenue.io and Gartner Alumni) and the world’s top revenue leaders to explore the critical insights, technologies, strategies and psychology behind RevOps and revenue science.  You will get in-the-moment, thought-provoking discussions that today’s leading CRO’s, CSO’s and CEO’s need to stay ahead in this economic environment.   From Revenue.io, the company that optimizes high-performing teams with real-time guidance, comes a podcast guaranteed to deliver actionable takeaways and highly memorable stories about people who are eliminating silos between Marketing, Sales and Customer Success, while and creating a singular go-to-market model that delivers more revenue at lower cost.