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Ep. 14 - RevOps 201: Key Metrics to Align SDR & Marketing Functions

Ep. 14 - RevOps 201: Key Metrics to Align SDR & Marketing Functions

FromRevOps Podcast


Ep. 14 - RevOps 201: Key Metrics to Align SDR & Marketing Functions

FromRevOps Podcast

ratings:
Length:
48 minutes
Released:
Oct 6, 2021
Format:
Podcast episode

Description

We're doing something a bit different today. Over the past few months, the conversations we've held are what Jordan calls "RevOps 101". Transactional, operational things that are (of course) very important, but it's time for us to shift focus. Welcome to RevOps 201, where we'll be talking (mainly) about metrics. Not like basic, boring metrics, but things that are transformational across your business. Today we're talking about diagnostic metrics, specifically those that can be used to align your SDR and marketing functions.

Follow the Hosts on LinkedIn:
Jordan Henderson (Director of Revenue Operations)
Brandon Redlinger (Sr. Director of Product Marketing)
Jonathan Stevens (Sr. Marketing Operations & Automation Manager)

Sponsored by:
ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com

Explore the ringDNA Podcast Universe:
Sales Enablement Podcast
Selling with Purpose Podcast
RevOps Podcast
Released:
Oct 6, 2021
Format:
Podcast episode

Titles in the series (94)

Are you curious about the future of sales and hyper-growth companies? Join hosts Howard Brown (Founder & CEO, Revenue.io) and Alastair Woolcock (Chief Strategy Officer, Revenue.io and Gartner Alumni) and the world’s top revenue leaders to explore the critical insights, technologies, strategies and psychology behind RevOps and revenue science.  You will get in-the-moment, thought-provoking discussions that today’s leading CRO’s, CSO’s and CEO’s need to stay ahead in this economic environment.   From Revenue.io, the company that optimizes high-performing teams with real-time guidance, comes a podcast guaranteed to deliver actionable takeaways and highly memorable stories about people who are eliminating silos between Marketing, Sales and Customer Success, while and creating a singular go-to-market model that delivers more revenue at lower cost.