25 min listen
Marketing Is Relationship | Customer Profile, Journey, & Parasocial Relationships
Marketing Is Relationship | Customer Profile, Journey, & Parasocial Relationships
ratings:
Length:
26 minutes
Released:
Dec 27, 2021
Format:
Podcast episode
Description
As human beings, our lives revolve around relationships. Why should our marketing be any different?
In this episode, I’ll be showing you how authentic marketing starts with really understanding your customer through a robust customer profile. With that foundation, you'll be ready to map out their learning journey and build a friendship through content marketing.
When you think about marketing this way, it becomes more human. It’s personal. If you’re ready to bring more humanity into your marketing and truly serve your customers, listen to this.
CONNECT WITH BRYCE AT MCNABB STORYTELLING
Turn Strangers Into Advocates [FREE Guidebook]
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In this episode, I’ll be showing you how authentic marketing starts with really understanding your customer through a robust customer profile. With that foundation, you'll be ready to map out their learning journey and build a friendship through content marketing.
When you think about marketing this way, it becomes more human. It’s personal. If you’re ready to bring more humanity into your marketing and truly serve your customers, listen to this.
CONNECT WITH BRYCE AT MCNABB STORYTELLING
Turn Strangers Into Advocates [FREE Guidebook]
YouTube
Website
Released:
Dec 27, 2021
Format:
Podcast episode
Titles in the series (40)
How Stories Add Value | Increase Your Brand’s Value through Storytelling with Emotional Deltas by Storytelligent | Brand Storytelling with Bryce McNabb