25 min listen
What Is a Brand? with Mike Jones | Relationship, Authenticity, and Brand DNA [Part 2]
What Is a Brand? with Mike Jones | Relationship, Authenticity, and Brand DNA [Part 2]
ratings:
Length:
35 minutes
Released:
Sep 5, 2023
Format:
Podcast episode
Description
In this episode, we continue of our conversation with award-winning branding expert Mike Jones, and dive deeper into the essence of remarkable brands.
Host Bryce McNabb and guest Mike Jones, CEO of Resound, explore the fundamental components of your brand DNA and how to unearth it. Discover the importance of identifying your brand by understanding your ideal customers, embracing your core uniqueness, and polarizing to magnetize your audience. Explore the three vital components of your brand DNA: core values, personality, and story. Learn how to harness your visual and audio identity to amplify your message and embrace a big vision.
Tune in to this episode for invaluable insights into crafting an authentic and remarkable brand.
? Grab a copy of Mike's book, You Are Remarkable, here:
https://shorturl.at/jotO4
? Visit Mike here: https://resoundcreative.com/
CONNECT WITH BRYCE AT BRYCEMCNABB.COM
Turn Strangers Into Advocates [FREE Guidebook]
Brand Story Fundamentals: Crafting an Authentic Customer Testimonial [COURSE]
Linkedin
YouTube
Instagram
Host Bryce McNabb and guest Mike Jones, CEO of Resound, explore the fundamental components of your brand DNA and how to unearth it. Discover the importance of identifying your brand by understanding your ideal customers, embracing your core uniqueness, and polarizing to magnetize your audience. Explore the three vital components of your brand DNA: core values, personality, and story. Learn how to harness your visual and audio identity to amplify your message and embrace a big vision.
Tune in to this episode for invaluable insights into crafting an authentic and remarkable brand.
? Grab a copy of Mike's book, You Are Remarkable, here:
https://shorturl.at/jotO4
? Visit Mike here: https://resoundcreative.com/
CONNECT WITH BRYCE AT BRYCEMCNABB.COM
Turn Strangers Into Advocates [FREE Guidebook]
Brand Story Fundamentals: Crafting an Authentic Customer Testimonial [COURSE]
Linkedin
YouTube
Instagram
Released:
Sep 5, 2023
Format:
Podcast episode
Titles in the series (40)
How Stories Add Value | Increase Your Brand’s Value through Storytelling with Emotional Deltas by Storytelligent | Brand Storytelling with Bryce McNabb