In this new and unique episode format, one of our regular listeners and Elevar partner, Nevin Jethmalani of The Bondchain Group, asks Elevar Founder, Brad Redding, questions on all things related to tracking, cookies, Elevar features, server-side tracking, etc. There was no sharing of questions before the recording so these answers are raw uncut!Prior to recording Nevin shared regular feedback on episodes and suggested a great topic that might be good for non-technical marketers: "Have you thought about having a customer just ask you questions that they have and you answer them live?". So that's what we did. Connect with Brad on LinkedIn Connect with Nevin over email -- nevin@datadish.io-----We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization.-----Links Referenced:-----And if you're new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!