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    Conversion Tracking Playbook

    Conversion Tracking Playbook

    Conversion Tracking Playbook

    ratings:
    Length:
    104 episodes
    Language:
    English
    Format:
    Podcast

    Description

    Accelerate your eCommerce growth and become an analytics and tracking expert. Join Elevar's Founder & CEO, Brad Redding, as he discusses how to address data collection issues that D2C brands face today. Plus you'll learn real world examples of transforming data into insights to help your business grow faster.
    Language:
    English
    Format:
    Podcast

    Episodes1 - 10 of 104 episodes

    Title

    Holdout Experiments + AI Examples with Data + State of CDPs + Cohort Analysis w/Scott Zakrajsek from Power Digital

    In this episode Brad Redding and Jon Cairo are joined Scott Zakrajsek from Power Digita...

    44 minutes
    		May 02, 2024

    Expert Session: How To Manage GDPR and CCPA Compliance for D2C Brands to Help Avoid Lawsuits

    This week is a jam packed episode with privacy compliance experts to help you understan...

    49 minutes
    		Apr 25, 2024

    What's New With Data Warehouses & Analytics Automation Potential + How Data Moats Impacts Sale of Business w/Jacob Cook from Tadpull

    In this episode Brad Redding and Jon Cairo are joined by Jacob Cook, Founder of Tadpull...

    37 minutes
    		Apr 16, 2024

    How To Provide Value as an Analyst or Internal Product Champion with Ben Zitney @ Daasity

    In this episode Brad Redding has Ben Zitney (Product Manager at Daasity) on to talk abo...

    34 minutes
    		Apr 09, 2024

    CRO Learnings and Personalization Tips from Cotopaxi's Kirby Crook

    In this episode Brad Redding and Jon Cairo have Elevar Alum and now CRO lead at Cotopax...

    43 minutes
    		Apr 02, 2024

    10 Ways to Enrich Your Customer List to Find Hidden Gems, Reduce Churn, and Maximize Profitability of Your Offers

    In this episode Brad Redding and Phillip Crow share 10 use cases of how to enrich and s...

    28 minutes
    		Mar 07, 2024

    9 Trends to Start 2024: Meta Segmented Events, Shopify's Future in AI, Enhancing Zero Party Data, and More

    In this episode Brad Redding shares 9 trends that he's seeing to start the year. These ...

    22 minutes
    		Feb 23, 2024

    Propensity Scoring 101 -- What It Is, Examples of Audience Activation, and What Data Goes Into Building These Models

    In this episode Brad Redding talks about the concept of Propensity Scoring -- what it i...

    29 minutes
    		Feb 07, 2024

    Elevar Joins Forces With Buxton: An Interview on Why + What Problem We're Solving w/Buxton CEO Jim Swift

    In this episode Brad Redding, Founder & CEO of Elevar and Jim Swift, CEO of Buxton, dis...

    27 minutes
    		Jan 17, 2024

    How To Segment Q4 Buyers to Enhance 2024 Marketing Efforts + Top 10 Remarketing Audiences + LTV Bidding with John Tucker @ CQL

    In this episode Brad Redding and Jon Cairo have John Tucker, a Senior Data Analyst at C...

    39 minutes
    		Jan 09, 2024