Paul tackles the tough situation in which the seller gives the customer incorrect pricing. Show Notes Remember…everyone makes mistakes. Take ownership of the mistake and acknowledge it to the customer. Explain the misunderstanding and do your best to resolve the situation. You may win greater loyalty from the customer. Tap into your loyal customers for some testimonials on your business integrity. Share these with the unhappy customer. Offer to bring a technical expert in for another set of eyes and ears. Try again on this customer’s next project. Did you enjoy the podcast? Go to Apple Podcasts to rate/review the podcast: https://podcasts.apple.com/us/podcast/the-q-and-a-sales-podcast/id1485103513. Click “Listen” then the “ratings and reviews” button. Visit www.ToughTimer.com to get started on the 30-Day Tough-Timer Challenge! Order your copy of Selling Through Tough Times from Amazon or Barnes & Noble! Click here to purchase the latest edition of Value-Added Selling! Interested in our public seminar offerings? Click here to learn more. *** Thank you for tuning in. Our show is updated weekly with the questions you ask. So, please go to the home page to ask the question that you want answered. Thank you to our production team at The Creative Impostor Studios. Be sure to follow our show in your favorite podcast app and share this episode with a colleague or friend. And most importantly...make it a big day.