Paul addresses concerns about effectively using the phone as a selling tool. Show Notes:  Put together talking points and practice. Partner with your sales manager and role play. Can you solve a problem the customer is experiencing? If so, lead with that! “Make the customer feel that your message was crafted specifically for them.” Does your message create value for the person on the other end of the conversation? (If links below are not clickable, visit us at https://www.theqandasalespodcast.com.) Click here to pre-order a copy of Selling Through Tough Times! Click here to purchase the latest edition of Value-Added Selling! Thanks to our production team at The Creative Impostor Studios! Click here to book a complimentary consultation with Strategist and Producer, Andrea Klunder, to find out how to launch, produce, and grow your company's podcast. *** Thank you for tuning in. Our show is updated weekly with the questions you ask. So, please go to the home page to ask the question that you want answered. Be sure to follow our show in your favorite podcast app and share this episode with a colleague or friend. And most importantly...make it a big day.