#017 - On this week's episode, I’m joined by Jim Frith, a sports nutritionist and  author of the End The YOYO; the EAMAYW system, which cracks the code to sustainable weight loss and long-term health. The book sets out to end short-term dieting, fasting, and starvation (aka yo yo dieting) that comes with trending fad diets such as keto, counting macros and IF. Unlike many of these fad diets, Jim’s work contains actual lifestyle solutions to lasting results without compromising your health. Now, After experiencing extreme weight-gain himself in 2008, Frith sought to achieve sustainable weight loss and overall health and he even changed careers from the corporate world to the heath and fitness realm. Throughout this conversation you’ll hearJim’s wake up call to the realization that he was 40 pounds overweightHow Jim’s program EAMAYW, teaches people how to change their diet in a healthy way, without starving themselves in the slightestPractical diet advice that you can implement today!You’ll want to stick around to the end of the show, where you’ll hear how you can get the whole family on board with implementing this way of eating. Additional Links: End the Yo-YoFor my FREE Top 10 Go-To Workouts Guide, head over to ForgingEliteFathers.net!