50 min listen
Ad Tech Should Have Its Head In The Clouds
FromAdExchanger
ratings:
Length:
57 minutes
Released:
May 9, 2023
Format:
Podcast episode
Description
Ad tech and cloud tech are converging; there’s no doubt about that. But how much of ad tech will get eaten by cloud platforms? That’s harder to answer, says Myles Younger, head of innovation and insights at U of Digital.
Released:
May 9, 2023
Format:
Podcast episode
Titles in the series (99)
Getting Into It With Intuit, The Brand With Its Own CDP: With 100 million customers and a homegrown CDP, Intuit is a data-driven brand, says Intuit CMO Lara Balazs. But beyond conversions, the owner of TurboTax and Credit Karma closely tracks brand reputation as a measure of success. by AdExchanger