“Purpose is the leading indicator of what the culture will be. Start with purpose and then look at how that trickles down into your daily activities, which becomes your culture.”Justin Konikow, Owner of Prime Brokerage, is on a mission to revolutionize his industry. He’s well on his way, too, because he is crystal clear on his purpose, to be the most trusted name in real estate, and allows that core value to guide his decisions and company culture.In this episode, Justin discusses how he’s established strong team connections through improved communication and shared principles. Along the way, you’ll hear how he leverages personal and professional goal-setting and simple routines to achieve greater success. Listen in to hear his insights on cultivating a supportive, goal-oriented team environment through clarity and curiosity.In this episode, you’ll learn:Start with a clear purpose and allow that to drive culture and decisionsPractice what you preach, execute on your promises, and stick to your core values to build an unshakeable cultureInsert yourself into unknown mentor’s ecosystems and slowly find means of connecting with them to build a relationshipThings to Listen for: [01:20] Start with purpose[04:58] Building internal and external culture[08:10] Systemising processes to hire the right people[16:43] Focusing on the bigger picture[24:21] Having courageous conversations[29:28] How to build relationships with mentorsResources:Floyd CoachingThe Culture AssessmentMatthew Kelly’s BooksFloyd Coaching’s BlogConnect with the Guest:Justin’s YouTube ChannelJustin’s PodcastJustin’s LinkedInConnect with the Host & Floyd Coaching:Kate Volman’s LinkedInFloyd Coaching on LinkedInFloyd Consulting on FacebookFloyd Consulting on TwitterFloyd Consulting on YouTubeFloyd Consulting on Instagram