Ben Bacal, Founder and CEO of Ben Bacal Real Estate and RILA, INC in the Greater Los Angeles area, talks to the Lab Coat Agents Podcast hosts Jeff Pfitzer and Tristan Ahumada. Ben Bacal discusses how he built his luxury business in Los Angeles by door-knocking in Beverly Hills. Ben also shares his most recent technology creation that was built to generate free leads for agents.  Episode Highlights:  Ben Bacal shares how he got into real estate.  Ben’s first year in real estate  How did things get to the point of going from Venice Beach to Beverly Hills? Ben’s ‘drive knocking’ strategy  What is RILA all about?  How Ben is driving traffic for people to find RILA  How RILA is different from similar services  The next phase of RILA Is door-knocking still allowed in the area?   Ask big agents what they are looking for, and go out and get it for them  3 Key Points: Ben Bacal actually did real estate work for superstar actor Leonardo DiCaprio.  RILA is adding social features, price estimates, and the ability to boost your listing.  Leveraging has been key to Ben Bacal’s real estate success.  Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Ben Bacal: Linkedin  Website  Academy RILA app Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group