Steve Heroux, Founder at Victory Selling in San Diego, talks to host Jeff Pfitzer on this episode of the Lab Coat Agents Podcast. Steve is a nationally-renowned speaker and an authority on sales success, development, and performance. Steve trains talent across multiple business segments, and pushes his clients to make the leap towards 6-figure sales results. Steve Heroux discusses sales integrity and creating a balanced life in the process.    Episode Highlights:  Steve Heroux shares his background in sales, going from a self-proclaimed introvert to selling knives Why Steve left his successful job to become a trainer  Steve talks about sales jargon that tries to be all things to all people The tips that Steve recommends to become better at real estate sales The difference between coaching and training, according to Steve Heroux What can be learned from Steve’s training?  It takes the average person 22 years to make 6-figures   Study the habits of successful people to become a great salesperson  What people may be doing wrong if they find they can’t break through to the next level  The best way to do follow-up and nurturing of clients Identify who you are, and have discipline  The go-to book that Steve Heroux recommends    3 Key Points: Put your happiness above just making money.  There is a difference between sales and marketing.  12% of salespeople get to 6-figures+.   Resources Mentioned: LCA Marketing Center: LCAmarketingcenter.com Lab Coat Agents: LabCoatAgents.com Steve Heroux: Linkedin    Facebook   Instagram Victory Selling:  Website  Email Connect with Lab Coat Agents: Lab Coat Agents on Facebook Lab Coat Agents on Twitter Lab Coat Agents on Instagram Lab Coat Agents Facebook Group