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WARC Talks Special! The gravity of e-commerce

WARC Talks Special! The gravity of e-commerce

FromThe WARC Podcast


WARC Talks Special! The gravity of e-commerce

FromThe WARC Podcast

ratings:
Length:
38 minutes
Released:
Feb 7, 2023
Format:
Podcast episode

Description

In this special episode David Tiltman is joined by JP Castlin, a strategic management consultant, and James Hankins, Global VP Marketing Strategy and Planning at Sage, who have co-authored a new WARC report, ‘The gravity of e-commerce’. As marketers come to terms with the rapidly changing world of digital commerce, they may need to return to the four Ps in response. The full report is available to non-WARC subscribers until 12th February at this link.
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Released:
Feb 7, 2023
Format:
Podcast episode

Titles in the series (100)

Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.