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    The WARC Podcast

    The WARC Podcast

    The WARC Podcast

    ratings:
    Length:
    227 episodes
    Language:
    English
    Format:
    Podcast

    Description

    Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.
    Language:
    English
    Format:
    Podcast

    Episodes1 - 10 of 227 episodes

    Title

    3 in 15: Social media reaches new peaks

    WARC's SVP of Content David Tiltman, and WARC Media's Head of Content Alex Brownsell ta...

    23 minutes
    		May 07, 2024

    Beyond performance marketing: Strategies to maximise short and long term outcomes

    WARC’s EMEA Commissioning Editor, Catherine Driscoll talks to Meta’s Harry Davison, Hea...

    39 minutes
    		May 02, 2024

    3 in 15: Decoding the Indian Gen Z

    WARC’s Asia Editor Rica Facundo and India Editor Biprorshee Das talk about three key ta...

    12 minutes
    		Apr 30, 2024

    Marketing Truth #4: Maximize reach to achieve the greatest impact

    In this fourth episode of WARC’s Marketing Truths series, Ann Marie Kerwin, Americas Ed...

    39 minutes
    		Apr 25, 2024

    3 in 15: The Future of Measurement 2024

    Alex Brownsell, WARC Media’s head of content, and Paul Stringer, managing editor of Res...

    19 minutes
    		Apr 23, 2024

    3 in 15: Performance marketing

    WARC's Lena Roland and Catherine Driscoll talk about three key takeaways from the WARC ...

    16 minutes
    		Apr 18, 2024

    3 in 15: Travel and Tourism

    Paul Stringer, WARC's managing editor of research and insight, and Stephanie Siew, rese...

    16 minutes
    		Apr 16, 2024

    The State of Creativity

    WARC’s Amy Rodgers talks to Annie Smith, Head of Content - Insight and Advisory at Cann...

    39 minutes
    		Apr 11, 2024

    How a brand crisis plays out in Red states vs. Blue states

    In this episode, Ann Marie Kerwin, Americas Editor, and Michael Reh, Chief Data Scienti...

    23 minutes
    		Apr 09, 2024

    The enduring relevance of JWT's 1974 Planning Guide

    Published in 1974, JWT's Planning Guide features the theories on which JWT's planning m...

    41 minutes
    		Apr 04, 2024