Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

The State of Creativity

The State of Creativity

FromThe WARC Podcast


The State of Creativity

FromThe WARC Podcast

ratings:
Length:
40 minutes
Released:
Apr 11, 2024
Format:
Podcast episode

Description

WARC’s Amy Rodgers talks to Annie Smith, Head of Content - Insight and Advisory at Cannes Lions, and Mastercard’s CMO Raja Rajamannar.Discussing the State of Creativity report, including how marketers - both brand-side and agency-side - are feeling about the state of creativity within their organisations, some challenges they are facing, and looking at what programs they have internally to produce creative work that is also effective.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
Released:
Apr 11, 2024
Format:
Podcast episode

Titles in the series (100)

Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.