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3 in 15: Future of Media 2024

3 in 15: Future of Media 2024

FromThe WARC Podcast


3 in 15: Future of Media 2024

FromThe WARC Podcast

ratings:
Length:
21 minutes
Released:
Jan 30, 2024
Format:
Podcast episode

Description

WARC's Alex Brownsell and Paul Stringer talk about three key themes from 2024's Future of Media report. Discussing platform power in the era of AI, the decline of linear TV as an advertising channel, and attention measurement.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
Released:
Jan 30, 2024
Format:
Podcast episode

Titles in the series (100)

Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.