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dentsu's media trends 2024

dentsu's media trends 2024

FromThe WARC Podcast


dentsu's media trends 2024

FromThe WARC Podcast

ratings:
Length:
39 minutes
Released:
Jan 4, 2024
Format:
Podcast episode

Description

This week WARC's Alex Brownsell talks to dentsu’s Dan Calladine, head of media futures, about media trends in 2024. Discussing generative, monetization and a growing uniformity across platforms, and the role of DE&I and sustainability in media.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
Released:
Jan 4, 2024
Format:
Podcast episode

Titles in the series (100)

Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.