43 min listen
Hubspot's Quest to Be King of All Media (271)
ratings:
Length:
65 minutes
Released:
May 14, 2021
Format:
Podcast episode
Description
Social audio company Clubhouse finally launches in Android, but faces an uphill climb around moderation and trolls. Hubspot makes a brilliant move in starting a podcast network. Could it be a glorified sponsorship package? Possibly. But it's still brilliant. And we finally know why YouTube has been fiddling with their short-form video advertising...they are launching a $100 million dollar creator fund for short-form video creators. There you go. And yes, social media platforms are starting to look the same. Who could be the winner? The boys think Twitch. Joe's commentary includes book publishers working to establish direct-reader relationships. Robert rants about making a big deal about CMO term length, and raves about Signal's outing of Facebook. ------ Catch past episodes show notes at ThisOldMarketing.site. Get your .site domain today.
Released:
May 14, 2021
Format:
Podcast episode
Titles in the series (100)
PNR 2: Native Advertising Spending | Content Marketing as Journalism | WLS Radio: Content Marketing with Pulizzi and Rose by This Old Marketing