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28 - Breaking Down Self-Reported Attribution PART ONE

28 - Breaking Down Self-Reported Attribution PART ONE

FromStacking Growth | The B2B Go-to-Market Podcast


28 - Breaking Down Self-Reported Attribution PART ONE

FromStacking Growth | The B2B Go-to-Market Podcast

ratings:
Length:
33 minutes
Released:
Apr 8, 2022
Format:
Podcast episode

Description

In Part One of this series, a star-studded cast of demand gen experts dissect what makes a great attribution strategy. Ashley (Director of Demand Gen), Silvia (Director of Demand Gen), Tory (VP of Demand), and Dan (Performance Marketing Manager) discuss how to find that memorable moment that potentially moved your prospect into the process of becoming a customer. It's not a fix-it-all button, but it can augment your data with qualitative insights. Keep an eye out for Part Two coming soon!
Released:
Apr 8, 2022
Format:
Podcast episode

Titles in the series (100)

It’s not enough to start a category or even a community. You need to start a movement. Hosted by Refine Labs, our mission with the Stacking Growth podcast is to help you create an unfair competitive advantage by breaking down how B2B companies dominate categories and unlock growth through a go-to-market strategy built for the way customers buy today. Together, we will build your brand, grow your business, delight your customers, and crush your competition.