On this episode of the Lab Coat Agents Podcast, Jeff talks to Benson Juarez. He is from Denver, Colorado. A licensed realtor, investor, and co-owner of a platform called Privy. Privy is a platform that helps investors locate and find investment deals. Tune in for his great insights!   Episode Highlights:  Benson went to school for technology computer information systems; He learned how to code and system design, but he was an entrepreneur at heart. He went into the military and was activated after 9/11. Benson would have three or four days off in the middle of the week. One of the original gurus back in the day was teaching people how to invest in real estate, and it really got him interested in business. He finally got licensed as a real estate agent, and then through all that whole process, he really figured out about the business.  For Benson, it was really solving a problem for themselves so that they could scale their business and not spend so much time behind a computer manually pulling comps, building CMAS, sending these properties to their clients, and then convincing the people who are completely detached from the process.  Jeff asks, “You mentioned you were slinging mortgages. You started to do a few deals while you were still in the military, but how did that evolve and what led you to the first business and then what led to this one?”  From thinking outside the box, he had just created a system where they are delivering value way above the average company. The serious investors are not investing in their own market, they are finding the right market to invest in, and it is actually quite doable from hundreds and thousands of miles away.  Many of the strategies that investors are doing right now are based on after repair value. What about long-distance real estate investing? Lenders, property managers, real estate agents, are the four-core people who are your boots on the ground in that market.  You want to find an investor-friendly agent who understands how to do those types of transactions specifically. Jeff has been in the mortgage business side for 20-21 years. He has plenty of experience reading comps and reviewing appraisals and all that sort of thing.  Jeff asks Benson, “What kind of advice do you have for somebody who is an inexperienced investor?” Benson explains that Privy levels the playing field, so agents and investors are on the same page. It allows the investor and the agent to speak the same language more. Where are the money-driven activities located? Benson says they really help people focus on what is important.    3 Key Points: Benson says that the foundation of their platform is MLS data. They went directly to MLS and told them that they wanted to build an automated platform that would help them identify properties that were below market. Furthermore, they could leverage their data to basically comp every property out in the market 24/7 to find opportunities for ourselves and for our clients.  When you look on the map, you can see fix and flip opportunities in an area, and you can see all the before and after as real data that you can use to educate yourself on how to do deals in that local market. Benson explains that their ideal client is a real estate agent who is either working with investors now or they want to work with investors, and they are looking for a better way of providing deal flow for their clients. Resources Mentioned:  Lab Coat Agents | Website | Facebook | Facebook Group | Twitter | Instagram  Jeff Pfitzer   | Instagram | LinkedIn | Twitter Benson Juarez | https://www.getprivynow.com/ | benson@teamprivy.com RedX (sponsor) Issuu Start for free or Premium Account 50% off with promo code: labcoat