68 min listen
Listen for Relationship Signals to Prospect Smartly with Jamie Shanks
Listen for Relationship Signals to Prospect Smartly with Jamie Shanks
ratings:
Length:
42 minutes
Released:
Aug 25, 2022
Format:
Podcast episode
Description
This episode of the In The Club Podcast by Club Colors features Jamie Shanks, CEO at Pipeline Signals and Sales for Life, as well as the author of Social Selling Mastery and SPEAR Selling. Jamie coined the term "social selling" and he explains how to listen to relationship signals which allow you to prospect better.He talks about the process of reverse-engineering your customers to find out who else is most ready to buy and prioritize them. Jamie also addresses account managers and urges them to use video, take stories from the road, and have monthly feedback loops with clients. HIGHLIGHTSAccount selection and prioritization are sellers' biggest time vampiresTune into relationship signals to prioritize prospects smartlyAccount managers: Reverse-engineer customers and use videoTake stories from the road and perform monthly feedback loops QUOTESSeller classification as A, B, and C players - Jamie: "They (Gartner) classified sellers as A players, B players, and C players. And the mathematics was 20% of the sellers are A players, they can do almost anything and they'll be successful. And then you have a cohort of above 50% of the market which are B players. They are a series of on and off changes.""And then you have the C players who are just grasping at straws. The problem is that the B players are not willing to put in the time, money, and energy to either self-educate or be educated properly."Use video because it offers 3 advantages over the written word - Jamie: I would highly recommend that they look at video because it offers 3 things that the written word can't. Number 1, it allows you to humanize yourself. People buy from people. So you've got to understand that somebody's 10 times more likely to like you if they knew who you were, in a way. Number 2 is it allows you to tell stories in a really condensed way. In case of synthesis, a complex piece of information and tell in a 1-minute story. And then the third is tracking buy intent." Connect with Jamie and get his books in the links below:LinkedIn: https://www.linkedin.com/in/jamestshanks/Amazon author page: https://www.amazon.com/Jamie-Shanks/e/B01KIN6XFE%3FIn the Club by Club Colors is sponsored by our proud partner:Maple Ridge Farms | mapleridge.com
Released:
Aug 25, 2022
Format:
Podcast episode
Titles in the series (83)
Conversations Over Presentations with James Buckley: This episode of the In The Club Colors Podcast features James "Saywhatsales" Buckley, Chief Evangelist and Master of Ceremonies at JB Sales, host of The UNCrushed Podcast, and author of Tip of the Spear: Blood, Sweat & Sales. Sales training touches on so many different aspects of life that having a holistic and balanced approach to it makes all the difference in selling well. James shares their culture at JB Sales and the sheer difference of training alongside the rest of the team on the frontlines. James also talks about his book, which details his first two years as an SDR and the importance of personal branding in sales to crate pipeline. And lastly, James shares what's going on in his personal life that has a ripple effect on his sales life and how he always prioritizes conversations over presentations. by In the Club by Club Colors