On this episode of the In the Club Podcast by Club Colors, we speak with Paul Isaac, Principal at Isaac Management. He helps us define what an activist investor is and talks about hedge funds among other investments along with how this financial space takes on branding.Paul discusses inconsistencies in hiring and human resources and how it affects the profitability of organizations. Naturally, he also talks about alternative investment vehicles and the importance of having a multitude of other investments - not having all your eggs in one basket so to speak.Tune into this episode’s Hot Iron with JMo where Paul gets real about his audacious goal, the three things that brands should invest in, and many more! HIGHLIGHT QUOTES Paul on the role he loves to take: "I really just like doing research and I think it's not necessarily winning or being right all the time. But finding that one where, "Hey, analysts missed it, the industry missed it, the market missed it. Nobody knows what's going on. Why is this company, outperforming, XY and Z?" And you can kind of sit in the background and be like, "I saw it when no one else did."It starts with the right human resources - Paul: "Any company is the culmination of its people. So you hire good people. And just like you said, you hire good people to do the job, things that you don't know how to do, and you let them do it so start there." Connect with Paul through the links below: LinkedIn: https://www.linkedin.com/in/paul-isaac-14272a1b/Website: https://www.isaacmanagementllc.com/ This episode is brought to you by Bell Works, a destination for business and culture, unlike any other in the region. By combining world-class workspaces, curated dining options, one of a kind retail experiences and much more has become everything a great downtown can offer.