In this episode of In The Club Podcast by Club Colors, Austin Maxwell and Breck Dismukes revealed the extraordinary journey of Kanga Coolers from a college project to a successful business venture. Listen in as they share the behind-the-scenes preparation for Shark Tank, the unexpected twist in the promotional products industry, and the pivotal role culture plays in their company’s growth.KEY TAKEAWAYSPreparation is Key: Discover how Kanga Coolers' founders meticulously prepared for Shark Tank by subjecting themselves to intense scrutiny and feedback, which ultimately shaped their success on the show.Crowdfunding and Industry Revelation: Learn how crowdfunding platforms like Kickstarter kickstarted their business and how unexpected opportunities in the promotional products industry revolutionized their trajectory.Cultural Foundations: Understand the significance of a strong, fun, and supportive company culture in driving motivation, commitment, and camaraderie among team members.QUOTES"Well, we believe that there's no such thing as being overprepared.""We got roasted. We got ripped to shreds. We went back and analyzed that video and picked apart the things that we liked.""The importance of culture is unbelievable... Winning is fun and it's supposed to be fun.""We are building those layers of management right now... So you do need people that are loyal and bought in."Connect and learn more about our guests through the links below.Austin Maxwell’s LinkedIn: https://www.linkedin.com/in/austin-maxwell-164103113/Breck Dismukes’ Linkedin: https://www.linkedin.com/in/breckdismukes/Website: https://kangacoolers.com/If you enjoyed this episode of In the Club Podcast with Club Colors, please leave us a review on your favorite podcasting platform!Club Colors: https://www.clubcolors.com/