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Episode 048 - CMO INSIGHT: Chris Meade, Co-Founder and CMO of Crossnet

Episode 048 - CMO INSIGHT: Chris Meade, Co-Founder and CMO of Crossnet

FromOOH Insider


Episode 048 - CMO INSIGHT: Chris Meade, Co-Founder and CMO of Crossnet

FromOOH Insider

ratings:
Length:
20 minutes
Released:
Sep 28, 2020
Format:
Podcast episode

Description

Chris Meade is the CMO and a Co-Founder of the exploding brand - Crossnet.Crossnet is the growingly popular 4 square volleyball game that can be found on the beach, in the backyard and in thousands of schools across the country.Chris Meade discusses how the startup initially went to market to become one of the fastest growing D2C (direct to consumer) brands, booking over $2.25 million in sales in only their second year. Chris offers a practical, bootstrap-hustle to marketing and shares not only how Crossnet has grown to this point but their plans for growth beyond just online sales. Recently winning the opportunity to partner with some of the biggest retailers in the world (Target, Dick's, etc.), Chris shares the growing pains of scaling Crossnet and ultimately laying out the plan to help their retailers sell more Crossnet.Learn more about Crossnet at...www.crossnetgame.comAnd be sure to connect with Chris on LinkedIn at...https://www.linkedin.com/in/cjmeade/Special thanks to our sponsor, LED Truck Media, for making today's show possible.Be sure to check them at...LEDTruckMedia.comInstagram.com/ledtruckmediaTwitter.com/ledtruckmedia#advertising #oohadvertising #oohinsiderAs always, you can grab your very own I ❤️  OOH swag at...oohswag.comBe sure to use promo code INSIDER for 10% off your first order!Want to work together? Take advantage of fintech solutions JUST for marketers and the ultimate Authority Growth Engine for B2B/Founder-led growth at: https://www.troweco.com/
Released:
Sep 28, 2020
Format:
Podcast episode

Titles in the series (100)

Learn about How OOH Advertising Works and How To Measure OOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.