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OOH Insider - Episode 027 - Rick Robinson, CSO of Billups

OOH Insider - Episode 027 - Rick Robinson, CSO of Billups

FromOOH Insider


OOH Insider - Episode 027 - Rick Robinson, CSO of Billups

FromOOH Insider

ratings:
Length:
34 minutes
Released:
May 4, 2020
Format:
Podcast episode

Description

Rick Robinson is what the kids call "an O.G." in Out of Home. He's been in the business for 35 years and seen it change across those 4 decades.He's been on both sides of the equation, as a seller and as a buyer, and is a fixture in the southern California art-scene, tying his two passions together in a perfect harmony.Rick's approach is far from conventional and when you hear his origin story you'll understand why. He came up working with his hands, a blue-collar, union worker who fought furiously to break-in to the advertising industry. Along the way, he's left his mark and for the better. An international speaker, author, sculptor and partner of the premier OOH agency, Billups, Rick is a thought-leader that we can all learn from. Check out Rick's podcast at Billups here: https://www.billups.com/podcastsAnd definitely take a look at his art, it's beautifiul, you can see it here on the Insta: https://www.instagram.com/primitivepopla/Connect with him on LinkedIn: https://www.linkedin.com/in/rick-robinson/As always, you can connect with me on LinkedIn where I am most active, here: https://www.linkedin.com/in/troweactual/Want to work together? Take advantage of fintech solutions JUST for marketers and the ultimate Authority Growth Engine for B2B/Founder-led growth at: https://www.troweco.com/
Released:
May 4, 2020
Format:
Podcast episode

Titles in the series (100)

Learn about How OOH Advertising Works and How To Measure OOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.