22 min listen
The Last Mile of Marketing: Event Marketing Playbooks For Any Budget With Clay Lundquist, Founder of Exposure Agents
FromOOH Insider
The Last Mile of Marketing: Event Marketing Playbooks For Any Budget With Clay Lundquist, Founder of Exposure Agents
FromOOH Insider
ratings:
Length:
23 minutes
Released:
Oct 10, 2023
Format:
Podcast episode
Description
Join Clay Lundquist, Founder of Exposure Agents, and Tim Rowe, Host of OOH Insider in a conversation about how brands show up, for real.We talk about the importance of customers trying your product and the impact it has on conversion rate, lifetime value, and overall customer satisfaction.Clay teaches us the simplicity with which you can execute an impactful brand experience for your biggest fans with event marketing.Links:Connect with Clay on LinkedIn Here: https://www.linkedin.com/feed/Learn More About Clay Here: https://www.theoohinsider.com/guests/clay-lundquist/And Check Out Exposure Agents Here: https://exposureagents.com/Key Moments:[00:05:51] Why is it important to show up?[00:07:08] Street sampling and market research. [00:010:47] Event marketing as a part of your strategy. [00:12:14] Choosing the right event venue. [00:15:24] Alternative marketing ideas and tactics. [00:20:34] Memories of McDonald's French fries. [00:22:41] Festivals and the last mile of marketing.Want to work together? Take advantage of fintech solutions JUST for marketers and the ultimate Authority Growth Engine for B2B/Founder-led growth at: https://www.troweco.com/
Released:
Oct 10, 2023
Format:
Podcast episode
Titles in the series (100)
OOH Insider - Episode 013 - Can you generate leads from billboards for $1 a day? by OOH Insider