In this episode, Tim is joined by Robert Chen, CEO of eatmise, a food delivery platform in New York City. They talk about how eatmise partners with top restaurants to bring prepped, ready-to-cook ingredients to customers' doors, allowing them to cook restaurant-quality meals in under 10 to 15 minutes. They discuss the challenges of upending an established business model and of building a three-sided marketplace, and how, by restricting their supply side to a curated offering of premier restaurants and dishes, they're able to drive demand and scale, profitably and predictably.Do You Create Value or not?It’s a simple question, but an honest one.And in a crowded market, it’s the most important.Join eatmise CEO, Robert Chen, and I as we break down his founder’s story and apply the lessons of a disruptive NYC food-delivery platform to the job to be done with OOH advertising and enabling brands to access the ultimate canvas.Should you curate and limit supply-side partners?Why does the opportunity exist in the first place?Can your framework scale?What’s your defensible moat?Do you create value or not?Key Moments -00:11:03 Opportunity to monetize unused capacity.00:16:23 Building a startup requires hands-on experience.00:17:21 Outsider is the new Insider.00:22:32 Convenient subscription-based buying.00:26:52 Standardized ordering.Enjoy,Tim ?Want to work together? Take advantage of fintech solutions JUST for marketers and the ultimate Authority Growth Engine for B2B/Founder-led growth at: https://www.troweco.com/