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OOH Insider - Episode 025 - John Laramie, CEO of Project X (formerly ADStruc)

OOH Insider - Episode 025 - John Laramie, CEO of Project X (formerly ADStruc)

FromOOH Insider


OOH Insider - Episode 025 - John Laramie, CEO of Project X (formerly ADStruc)

FromOOH Insider

ratings:
Length:
26 minutes
Released:
Apr 20, 2020
Format:
Podcast episode

Description

John Laramie is a tech guy.He started out like most entrepreneurs, pursuing the passion of a side hustle thru which he found a love for out of home advertising.As with falling in love does, it was not without challenges. A fragmented industry left the execution, shall we say, "clunky" and "clunky" is not something that a tech startup entrepreneur is going to tolerate.So, John set to work, developing ADStruc - a platform for ad agencies to use to simplify (and make smarter) the typical out of home campaign, continuing to nurture his passion: Project X.A decade later and the tech company that bet on itself is growing leaps and bounds, yearly, because of the unique advantages they offer in the departments of Efficiency and Effectiveness for big-scale campaigns around the globe.Find out how a bad student becomes the CEO of Inc. #65, Project X.To connect with John, you can email him at: john@pjxmedia.comOr via LinkedIn at: https://www.linkedin.com/in/johnlaramie/And as always, you can connect with me on LinkedIn at: https://www.linkedin.com/in/troweactual/Want to work together? Take advantage of fintech solutions JUST for marketers and the ultimate Authority Growth Engine for B2B/Founder-led growth at: https://www.troweco.com/
Released:
Apr 20, 2020
Format:
Podcast episode

Titles in the series (100)

Learn about How OOH Advertising Works and How To Measure OOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.