Today we're going to discuss thinking holistically about how to drive more customers to convert on your website. Joining us is Chris Dayley, the owner of SmartCRO, which is a consultancy that helps customers increase revenue generated from their website through data-driven site designs. In part 2 of our conversation, we're going to talk about some of the biggest tips that he has for CRO and some of the tools that he recommends you use. Show NotesConnect With:Chris Dayley: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.