In this episode, Dane talks with talks with Clint Knight and Sandy Messner.
In 2022, the Richland Area Chamber tackled Workforce Development from a unique angle. They'd spent years working to integrate upskilling opportunities and education in the effort, and realized that there was a gap in the process. They identified that gap - in their community - as "awareness".
They've taken on a large scale marketing strategy to attack that challenge head on. By utilizing opportunities for project based learning, multimedia content, and targeted social media strategies - they are backing the truck up, and working to make sure that stakeholders and active players are aware of the resources and opportunities that are available to them.
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