Peter Lehrman is the CEO of Axial, a private deal network serving professionals who own, advise, and invest in North American lower middle-market companies. We talk about the North Star Metric, the due diligence checklist for buying a business, and the benefits of having perseverance in business. 
 
Time Stamps
[01:32] Peter’s entrepreneurial journey
[05:47] Peter’s experience with management blueprints
[07:16] The North Star Metric
[11:07] Axial’s North Star Metric
[14:05] How Axial subtly leads customers into signing an NDA
[16:59] Why businesses need to custom-adjust their management frameworks
[18:46] The importance of having perseverance in business
[22:17] The complex process of buying or selling a business
[26:44] The key identifiers of small businesses in the US
[31:27] Technology adoption and incorporation at Axial
[34:13] How Peter and his team create reach for business buyers and sellers
[36:37] Buying a business: Due diligence checklist
[39:29] Parting Thoughts
 
Links and Resources:
Axial.net
Peter’s Twitter Handle
Peter’s LinkedIn
The North Star Playbook
Buyable: Your Guide to Building a Self-Managing, Fast-Growing, and High-Profit Business
Complete the Buyability Assessment for Your Business
https://StevePreda.com