In this episode, Tom talks about the foundation for selling unafraid, which is building a strong you, along with some other things you need to have in order to be a successful salesperson.   Conversation Highlights: [00:52] - An overview of the rapid results sales process [01:41] - Sales preparedness [03:02] - The connection phase of the sales process [03:38] - The conversion phase of the sales process [04:13] - The continuation phase of the sales process [05:04] - Meaning of building a strong you [07:51] - Explanation of the acronym TBAR [13:26] - Taking control of your thoughts to succeed financially [15:39] - Tom's strategy for controlling his thoughts [18:00] - Positively brainwashing yourself    Resources:    == Get the FREE Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time: https://thecontractorfight.com/cheap/    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground    == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig    == Rate the Podcast == Help your fellow contractors find the podcast! Please leave a rating/review!  Apple Podcasts   Spotify