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Invest in Substack: Baller Move or Desperation Play? (369)

Invest in Substack: Baller Move or Desperation Play? (369)

FromThis Old Marketing


Invest in Substack: Baller Move or Desperation Play? (369)

FromThis Old Marketing

ratings:
Length:
62 minutes
Released:
Mar 31, 2023
Format:
Podcast episode

Description

This week, the boys analyze the surprise announcement from Substack about how they want their customers to also be investors. Is this an innovative or inclusionary move, or a sign that the Substack business model is suffering? Some big hitters move against the proliferation of AI. Good move or too late? Twitter and Meta are both going full-out "verified" and want money from their creators. Is this a necessary evil or something we should ignore? Rants and raves include a prison marathon and an AI rant from Robert. This week's links: Invest with Substack Is Substack Crazy or Evil? Social Media Goes Paid Route US Ad Forecast Cut Again Musk and Others Call for Stop to AI Everyone Is an AI Expert San Quentin Marathon ----- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe at TheTilt.com and get Joe Pulizzi's content creator newsletter 2x per week. Subscribe to Robert Rose's newsletter at Experience Advisors.  
Released:
Mar 31, 2023
Format:
Podcast episode

Titles in the series (100)

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.