11 min listen
061 3 Stories That Send Clients Away (and what to do instead)
061 3 Stories That Send Clients Away (and what to do instead)
ratings:
Length:
15 minutes
Released:
May 11, 2022
Format:
Podcast episode
Description
As a new business owner, I was advised to share stories that would build the know, like, and trust factor. I soon discovered 3 types of stories that had the opposite effect. They created distance, confused my audience, and left them saying, "That's bizarre." You'll discover why these types of stories don't work (and what to do instead). Mentioned: Relocation book on Amazon Free report on understanding clients Free report on story archetypes
Released:
May 11, 2022
Format:
Podcast episode
Titles in the series (100)
030 Can This Personality Quirk Become Your Personal Brand?: If you're the least bit unconventional, sooner or later you'll be advised to brand yourself as a maverick, renegade or rebel. t That's a really bad idea, because it... ...violates the "show don't tell" rule. Real mavericks don't have to explain... by Strategic Storytelling