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    Episode 2: From Audience Research & Persona Development to Media Plan Creation (Episode 2 of 3 part series)

    Episode 2: From Audience Research & Persona Development to Media Plan Creation (Episode 2 of 3 part series)

    FromDigital Banter

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    Episode 2: From Audience Research & Persona Development to Media Plan Creation (Episode 2 of 3 part series)

    FromDigital Banter

    ratings:
    Length:
    60 minutes
    Released:
    May 12, 2022
    Format:
    Podcast episode

    Description

    There is quite a bit of work that goes into understanding your customer as well as your position in the market.  However this is just step 1.  Join us this week as we talk about how to develop your personas into comprehensive media plan.  
    Released:
    May 12, 2022
    Format:
    Podcast episode

    Titles in the series (65)

    It’s time to cut through the bullshit. Don’t be another marketer hyper-focused on fulfilling vanity metrics, in turn losing sight of your bottom line. Join co-hosts Andy Groller & James Kravic as they dive into the latest trends across digital marketing & paid media. Join weekly to find out what marketing strategies & tactics are driving REAL results and revenue.