39 min listen
Unlocking the Secrets of Successful ABM and Paid Media
FromDigital Banter
ratings:
Length:
50 minutes
Released:
Mar 30, 2023
Format:
Podcast episode
Description
In this week's episode we discuss the importance of collaboration among stakeholders, investing in the right tools, and defining success metrics for a powerful ABM program.Join us to learn the various tools and tech resources available for implementing ABM, from data targeting tools to design and content resources. We also also cover the critical role of collaboration among stake holders, encouraging regular communication among marketing, sales, finance, and revenue teams to stay ahead of the curve and ensure ABM success.
Released:
Mar 30, 2023
Format:
Podcast episode
Titles in the series (65)
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