As the calendar turns to June, it's already time to start thinking about the 2018 season. What better time than now to revisit our interview with sales expert Bryan Neale. Take a minute to get your sales mindset in gear with this great episode. (FIRST AIRED: 11/29/16) Are sponsorship sales not great? Are you looking for a new approach to sales? Do you want to have more success when selling? On this episode of The Inside Racing Podcast, veteran sales trainer and coach Bryan Neale shares his sales framework. He reveals the mindset required to build momentum and find success. Bryan provides real examples racing promoters can use today to think differently about their business and stand out with prospects. Business expert and motorsports professional John Robbins works with Bryan to connect the dots between a professional sales approach and the realities of sales in the racing industry. This episode will give you a competitive edge this off-season. Whether you are just getting started or you've been promoting racing for decades, there's something here for you. Want more episodes like this? Visit www.NSTAracing.com/archive for past episodes. Become a VIP Listener and get access to exclusive listener bonuses. Join the conversation on Twitter (@NSTA_Racing),  Facebook (@NSTAracing) or email podcast@NSTAracing.com. Interested in learning more about Bryan? Visit www.blind-zebra.com Would you like to talk with Bryan about sales training for you or your team? You can email bryan@blind-zebra.com to continue the conversation.