Have you heard of the United States Motorsports Association (USMA)? It may be one of racing's best kept secrets. Business expert and motorsports professional John Robbins heads onto the track with USMA Executive Director Shawn Stewart. Shawn is no stranger to motorsports. He's spent nearly two decades in the industry wearing almost every hat imaginable. Shawn shares how the USMA came to be and its purpose within motorsports. He reveals some of the advocacy work the organization does on behalf of its members. Most importantly, he outlines the political challenges for racing and the opportunities he sees for racing's future. In this episode of The Inside Racing Podcast, you'll have an opportunity to hear some of the common misconceptions non-racing people have about our sport. It's eye opening to learn what steps can be taken to build stronger relationships with community leaders. Most importantly, Shawn talks about racing's economic impact and how you can start to think about the economic impact of your track or series. Whether you are just getting started or you've been promoting racing for decades, there's something here for you. Want more episodes like this? Visit www.NSTAracing.com/archive for past episodes. Become a VIP Listener and get access to exclusive listener bonuses.  Join the conversation on Twitter (@NSTA_Racing), Facebook (@NSTAracing) or email podcast@NSTAracing.com. Would you like to become a member of the USMA? Sign-up here https://www.unitedstatesmotorsports.com/join-free Have questions? Send them to info@unitedstatesmotorsports.com