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IRP #17: 2017 Motorsports Preview Part Two: Challenges to Consider

IRP #17: 2017 Motorsports Preview Part Two: Challenges to Consider

FromThe Inside Racing Podcast


IRP #17: 2017 Motorsports Preview Part Two: Challenges to Consider

FromThe Inside Racing Podcast

ratings:
Length:
42 minutes
Released:
Jan 10, 2017
Format:
Podcast episode

Description

What challenges will short tracks face in 2017? As a track owner or promoter what challenges can you control? Are you setting yourself up for financial success or failure? On this episode of The Inside Racing Podcast, John and Joe highlight their 5 biggest challenges facing short track racing in 2017. They identify trends caused by decisions within the industry and look at outside forces as well. Business expert and racing promoter John Robbins continues his discussion with Joe Janowski, owner of the National Karting Alliance. Once again, John and Joe go totally unscripted to debate the challenges (good and bad) in short track racing. They discuss front gate vs. back gate, standardizing rules, low car counts, bad social media content, the lack of money in racing, attracting fans and more. Whether you are just getting started or you've been promoting racing for decades, there's something here for you. Want more episodes like this? Visit www.NSTAracing.com/archive for past episodes. Become a VIP Listener and get access to exclusive listener bonuses. Join the conversation on Twitter (@NSTA_Racing),  Facebook (@NSTAracing) or email podcast@NSTAracing.com. Want to talk business models with Joe? Head over to www.nkaonline.com or email him joejanowski@nkaonline.com
Released:
Jan 10, 2017
Format:
Podcast episode

Titles in the series (53)

John Robbins: Business strategist, coach and consultant for more than a decade shares his strategies, frameworks, tips and best practices to help you preserve and grow your racing operation. You'll hear from handpicked experts inside and outside the industry as they share their insights, stories and opinions about the business of racing. It's about understanding what goes on behind the scenes at race tracks, with sanctioning bodies, inside race teams and among industry professionals. It's also about uncovering the latest trends and gathering valuable insights from people across the world of business. John has combined his experience of growing up at the track and a passion for business to bring a unique, fun and real perspective to the business of racing. His work has allowed him to help track owners across the country develop and execute strategies to grow revenue and increase profitability, attract and retain sponsors and engage race fans. Sales, prospecting, sponsorship, media, public relations, event promotion, motorsports strategy, ticketing, social media, technology, fan experience, entertainment, attractions, concessions, merchandise, staffing, operations, finance, economic development, and all the other things that work (and don't work) in the business of racing to help support, preserve and grow short track racing in America.