In this week's episode of the Advanced Selling Podcast, Bill Caskey
interviewed John Hirth, a sales development trainer from Chicago
(www.johnhirth.com). John gives us his take on how the profession of selling
has changed in the last 10 years. His answers may surprise you. And they
will definitely enlighten you.

If you know how selling has changed, then you'll be better equipped
to change, intelligently, with it. Intelligent change will give you the
strategy and insight needed to grow your revenue. After the interview, Bill
and Bryan Neale talk about what you can do to start changing your approach
with your customers, which will keep you running at your peak sales level.