17 min listen
The Economic Buyer
ratings:
Length:
15 minutes
Released:
May 18, 2007
Format:
Podcast episode
Description
In this week's episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale discuss how to appeal to the economic buyer. In their consulting practice, it never fails that one of the biggest challenges for sales people is "selling to groups."
The bottom line is that everyone in the group MUST be on the page. However, the economic buyer (the person in charge of money) is one most likely to have their own style of buying that may or may not match up with yours. Bill and Bryan give you new ways to think about these problems that come up over and over to help the economic buyer get away from the price page, and onto everyone else's page. This is a very crucial part of the selling cycle that can make or break most deals.
If you want to call in and have your question answered by Bill and Bryan, call 317.722.6299. Use your first name only.
The bottom line is that everyone in the group MUST be on the page. However, the economic buyer (the person in charge of money) is one most likely to have their own style of buying that may or may not match up with yours. Bill and Bryan give you new ways to think about these problems that come up over and over to help the economic buyer get away from the price page, and onto everyone else's page. This is a very crucial part of the selling cycle that can make or break most deals.
If you want to call in and have your question answered by Bill and Bryan, call 317.722.6299. Use your first name only.
Released:
May 18, 2007
Format:
Podcast episode
Titles in the series (100)
Time Optimization: In this week's episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale give you interesting (and innovative) tips you can use to make better use of your time. You have only so many hours in the day/week and year. How you use those hours... by The Advanced Selling Podcast