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3 in 15: Cultural advantage

3 in 15: Cultural advantage

FromThe WARC Podcast


3 in 15: Cultural advantage

FromThe WARC Podcast

ratings:
Length:
15 minutes
Released:
Nov 14, 2023
Format:
Podcast episode

Description

WARC’s Lena Roland and Rica Facundo unpack the latest WARC Guide to creating cultural advantage. They discuss the end of monoculture, how culture is both polarised and connected, and how marketers need to move beyond a “just enough” understanding of their consumers.
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Released:
Nov 14, 2023
Format:
Podcast episode

Titles in the series (100)

Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.