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Revisiting Steve Apicella and Connecting the Disconnected

Revisiting Steve Apicella and Connecting the Disconnected

FromFacts Not Feelings with Brooke C. Furniss


Revisiting Steve Apicella and Connecting the Disconnected

FromFacts Not Feelings with Brooke C. Furniss

ratings:
Length:
60 minutes
Released:
Dec 14, 2022
Format:
Podcast episode

Description

There has been a lot of buzz lately around CDP, CLV, and for some reason adding more acronyms to our industry that already has more than NASA! Back in August I had the pleasure of sitting down with Steve Apicella, Chief Executive Officer of Strategic DX - Your Dealer Experience, and we covered many topics, including Customer Lifetime Value (CLV). Considering the current landscape, it seemed a good time to return to this episode!How many of our businesses provide seamless customer experiences throughout the entire buying process? How many of us are truly connected to our customers throughout their entire digital lifecycle? Is one and done what we're after, or are we interested in repeat and referral traffic? As Steve put it, "Connect the Disconnected" applies to not just our industry, but to CLV, CDP, and however else you want to label it!Think about your current business culture and process. Are you do the followingConnecting the DisconnectedFocusing on Customer JourneyEmbracing the CustomerInspire A Lifetime CustomerChampioning Customer LoyaltyAlways thinking “Great…what now?”Connect with Steve Apicella: https://qrco.de/bdG9QxLet BZ Consultants Inspect What Should Be Expected?️ https://qrco.de/bcqqFoApple?️https://apple.co/3U4KvGASpotify ? https://spoti.fi/3DNNgFIYoutube ▶️ https://bit.ly/3PoZyK7Follow, subscribe, rate, and never miss a Facts Not Feelings Show!#FactsNotFeelings #MovingAutomotiveForward #ConnectTheDisconnected  #CustomerLoyalty #CLV #CustomerLifetimeValue #CDP #FactsNotFeelingsFriday #SteveApicella #StrategicDX #YDE #YourDealerExperience #ConnectedRetail #CustomerJourney #InspireLifetimeCustomer #BeKind #CustomerExperience #Consultant #Podcast #Automotive #CarConsultant #AutomotiveConsultant #CartTalk #CarDealership #WomenInAutomotive #WomenInBusiness #AutomotiveMarketing #BZConsultants #BZConsultantsGroup
Released:
Dec 14, 2022
Format:
Podcast episode

Titles in the series (100)

Every week, BZ Consultants Group's Founder/President, Brooke C. Furniss, differentiates facts from feelings. As it is imperative to surround oneself with people smarter than yourself, experts from their respective fields will be stopping by so we can learn, grow, and move this auto industry forward. Sit back, grab your beverage of choice, and let's continue to set the precedence of facts not feelings! Connect with me at https://bzconsultantsgroup.com/