37 min listen
What It’s Like Building and Selling a Content Company with Chris Coyier
FromStreamlined Solopreneur: Tips to Help Busy Business Owners Save Time
What It’s Like Building and Selling a Content Company with Chris Coyier
FromStreamlined Solopreneur: Tips to Help Busy Business Owners Save Time
ratings:
Length:
62 minutes
Released:
Jun 27, 2022
Format:
Podcast episode
Description
“Creator” is a word that has really come into focus in an industry in the last few years. But content creation is nearly as old as the internet itself. And building businesses from your content…that’s not new either. Just ask Chris Coyier, the founder who recently sold his hugely popular blog, CSS Tricks, to Digital Ocean. We talk about his journey, how he made money, and answer the question: are we seeing an uptick in content acquisitions as more companies realize it’s a great way to establish trust.
Top Takeaways:
Kickstarting the CSS Tricks redesign generated a lot of revenue, but ended up resulting in a loss. Still, it did its job: it gave Chris capital to build the business.CSS Tricks has always been about ads as a way to make money. It started off as handshake deals at conferences, but the process became more formalized.The best thing you can do for advertisers and offer packages. Get them in front of all of the eyeballs you have access to. You can charge more and deliver better results.
Show Notes:
Chris CoyierChris on TwitterWP JukeboxKickstarter CSS TricksJoin the Creator CrewSponsored by: Nexcess | TextExpander | LearnDash
Top Takeaways:
Kickstarting the CSS Tricks redesign generated a lot of revenue, but ended up resulting in a loss. Still, it did its job: it gave Chris capital to build the business.CSS Tricks has always been about ads as a way to make money. It started off as handshake deals at conferences, but the process became more formalized.The best thing you can do for advertisers and offer packages. Get them in front of all of the eyeballs you have access to. You can charge more and deliver better results.
Show Notes:
Chris CoyierChris on TwitterWP JukeboxKickstarter CSS TricksJoin the Creator CrewSponsored by: Nexcess | TextExpander | LearnDash
Released:
Jun 27, 2022
Format:
Podcast episode
Titles in the series (100)
Episode 9: Zac Gordon & Javascript for WordPress: Sponsored by: Sucuri Brandbucket In this episode, Zac and I get deep about how he built his online learning course, Javascript for WordPress! We discuss the tools he used, coming up with content, and how often the best course of action is to pay the pr... by Streamlined Solopreneur: Tips to Help Busy Business Owners Save Time